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Marketing Copywriter - India - Job Opening

At AG we believe remarkable talent, enthusiasm, and creative thinking add up to great work. We’re looking for a creative thinker with excellent writing and research capabilities to help us create new and enhance existing content from the new position of in-house ‘Marketing Copywriter’.

Marketing Copywriter - India - Job Opening

Reporting to the Marketing Director, you will be writing and editing copy across a variety of topics for implementation on the AG website and social media. You will also be working closely with the Marketing, Sales and Technical teams to brainstorm ideas and create and develop messaging.

Independent research and internal interviews will be required to understand go-to-market SAP messaging on:

  • SAP industry solutions
  • SAP / AG products and services
  • Core AG technologies

A successful copywriter at AG will be expected to be a quick learner with an educational, professional, and authoritative writing style.


Objectives of this role

  • Thrive in a fast-paced, collaborative environment with a high-volume workload often requiring short turnaround times.
  • Continually raise the bar on creativity, writing fresh copy that connects with the desired audience and drives action.
  • Comfortably deliver on-brand voice, style, and other characteristics required by the project, task, communication type or target audience at hand.
  • Maintain up-to-date knowledge of communication and vendor-related industry terms/trends.
  • Be the leading authority on appropriate style guidelines and brand voice for consistency in messaging across all company communications.



  • Research and understand go-to-market messaging through online searches, existing content, internal interviews, and team meetings.
  • Support the Marketing team with content they have produced in terms of message and grammar.
  • Collaborate with the Marketing team from concept development to delivery of final content.



  • Bachelor’s degree in journalism, English, communications, or related discipline.
  • Minimum 2-5 years of professional copywriting experience with a solid portfolio of work.
  • Exceptional writing and research skills.
  • Ability to work independently and with the Marketing team to meet deadlines.
  • Excellent organisational skills and multitasking ability.
  • Proficiency in Microsoft Word.


Preffered experience

  • Social media or content marketing experience a plus
  • Proofreading experience and familiarity with standard style guides a plus
  • Experience working with content management systems, HubSpot, etc.
  • A keen eye for detail.

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