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SAP S/4HANA Sales - Intelligent selling made simple

Turn insights into action, eliminate manual work, and accelerate revenue with SAP S/4HANA Sales.

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Smarter Sales. Powered by SAP S/4HANA


Today's sales team has to do more than just sell. They juggle multiple tools, chase down data, and spend valuable hours on admin work updating records, digging for insights, and following up manually. It's exhausting and inefficient, and it takes focus away from what they do best: building relationships and closing deals.

The reality? Sales have evolved. It's no longer just about hitting numbers; it's about delivering personalised, value-driven experiences at every step of the customer journey. However, many sales teams are still stuck using disconnected systems and outdated processes, making it harder to move fast and sell smart.

That's where SAP S/4HANA Sales offers a powerful and intelligent solution. It is designed to unify front-office sales activity with back-office operations, creating a seamless, end-to-end sales ecosystem. Every process stage is connected, automated, and optimised for performance from lead to cash.

At the core of this solution lies intelligent automation. Powered by embedded AI, machine learning, and generative technology, SAP S/4HANA Sales delivers:

 ✅Opportunity scoring and guided selling
 ✅Real-time customer insights and AI-powered summaries
 ✅Next-best-action recommendations and mobile-first accessibility

Sales teams no longer need to guess their next move. For evolving businesses ready to scale, streamline, and sell more intelligently, SAP S/4HANA Sales is the clear path forward.

At AG, our SAP experts help you maximise every opportunity. We align the power of SAP with your unique sales strategy so that you not only deploy more innovative tools but also achieve stronger outcomes.

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Empowering Smarter & Faster Sales Execution

145% 

Revenue growth in less than 6 months

50% 

Reduction of seller time on non-core activities
 

10% 

Increase in sales productivity
 

25% 

Decrease in sales automation cost
 

Key Benefits of S/4HANA Sales

Connect Data and Sales Processes

Unite your data, processes, and people with SAP Sales to harness AI and deliver effective sales engagements that drive revenue.

Gain Insights to Accelerate Sales

Guide your sales actions through intelligent recommendations, analytics, and generative AI to remove guesswork and improve seller focus.

Adapt and Capture New Opportunities

Utilise composable and flexible sales models aligned with your Cloud ERP processes to overcome challenges and capture new market opportunities.

Drive Intelligent Sales with AG and SAP

Drive Revenue Growth with a Customer-Centric SAP Sales Strategy

Order and Contract Management

Simplify and accelerate your quote-to-cash journey. With real-time Cloud ERP integration, you can automate order processing, contract approvals, and pricing validation, enabling faster revenue recognition and greater operational efficiency.

Sales Performance Management

Take control of your sales outcomes. Track key performance indicators (KPIs), monitor team progress, and use real-time analytics to identify coaching opportunities, optimise territories, and reward top performers.

Billing and Revenue Management

Handle even the most complex billing scenarios with ease. From a single, integrated platform, ensure compliance with financial standards like IFRS 15, automate invoicing, and streamline revenue recognition for subscriptions, services, and bundled offerings.

Omnichannel Commerce Integration

Deliver a consistent and connected buying experience, whether online, in-store, or mobile. Align digital and physical channels to provide customers with flexible purchasing options, guided selling tools, and real-time product availability.

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Ready to upgrade? Contact SAP Experts today!